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Matt is the founder & CEO of Relentless Media, a social media & SEO marketing agency that specializes in helping real estate agents grow their business through online media.
In addition Matt co-created the Real Estate Marketing & Conversion Academy program which has successfully helped hundreds of real estate agents and online marketers increase their conversion rates, knowledge base and bottom line in their business.
Matt currently runs multiple Facebook groups on the topic of lead generation, online lead conversion and building your online brand.
Matt has helped to generate over $200,000,000 in closed volume for his real estate clients and in 2019 has generated over 50,000,000 impressions for his clients.
Everyone is telling you to “Pay Your Dues.”
That if you just hold Open Houses every weekend for the next 5 years, without missing a weekend, then you will have generated enough business for the rest of your life and you’ll never have to run an Open House again!
You just gotta pay your dues!
But is that true? Is that reality?
Whether you are a new agent with a minimal marketing budget, or an experienced agent with a large team, or somewhere in between, any real estate agent can benefit from this method to get free seller leads!
I’m starting here because this is something that was a major change in 2019 and left a lot of people unsure of what to do. When Facebook added the “Special Ad Category,” a lot of the opportunity for specific targeting was removed.
So there’s a couple of different options here. You have organic options and you have paid options. In this specific post, I’m going to be talking about how to get more buyer leads on Facebook with organic (FREEEE!) options.
What is Facebook? First, we need to look at Facebook as a whole to understand how we can make adjustments and increase our engagement on the platform. Facebook really cares most about their ad revenue. Facebook is a publicly-traded company and they have shareholders...